Welcome to the Netflix Partner Help Center. Have a question or need help with an issue? Send us a ticket and we'll help you to a resolution.

Non-Native Aspect Ratio
Display Text Non-Native Aspect Ratio
Description “Non-Native Aspect Ratio” refers to one of two issues: Either the image is squeezed or stretched within the frame OR the content does not match the expected/intended aspect ratio.
Impact Non-native aspect ratio means our members are not experiencing the content as it was creatively intended. When the image is squeezed or stretched within the frame, it indicates the content may have been incorrectly scaled from how it was originally shot and/or finished. When the aspect ratio does not match what is expected/intended, it may mean there are lost visual story cues. E.g. If the original aspect ratio was intended to be 2.40:1, and the file delivered is 1.78:1, the image has been zoomed in and is also missing picture information on the left/right.
Severity Assessment Guidance
FYI N/A
Issue The image is noticeably squeezed or stretched or is any aspect ratio other than what was expected/indicated based on previous/subsequent delivery context or as provided by a Netflix representative. 
Blocker N/A
Solutions
How to Prevent

Ensure that the software used to create the file has the Pixel Aspect Ratio (PAR) set correctly.

Confirm original/ native aspect ratio and ensure the final deliverable is accurate.

How to Fix Redeliver in expected aspect ratio.
Was this article helpful?
5 out of 54 found this helpful